Insights and Inspiration Blog
3 Marketing Tips To Consider In 2022
2021 was a groundbreaking year for the marketing industry. Not only did virtual reality and artificial intelligence take center stage, but companies became savvier about […]
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Why Data is Just as Important as Creativity in Marketing
Marketing strategy and creativity often go hand-in-hand in peoples’ minds. Without captivating copy and eye-catching designs, a business’s marketing plan would be on par with a […]
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Is Social Commerce The Future Of Influencer Marketing?
Advertising trends come and go, but influencer marketing is here to stay. And as technology and social media apps evolve, influencer marketing does, too. For […]
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ICYMI: The Chronological Feed Is Coming Back To Instagram
This just in – Instagram’s Adam Mosseri announced the company plans to bring back a version of its chronological feed in 2022. The news comes […]
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What Did Spotify Wrapped Teach Us About Marketing?
It’s that time of year when flocks of shoppers rush to get last-minute gifts. When sundresses and shorts are replaced with cozy sweaters and flannel […]
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Vibrant Deep Dive: Should You Advertise on Twitch?
If you’re a gamer, you’re probably familiar with Twitch, the world’s leading interactive live streaming service. This year, Twitch celebrated its 10-year anniversary, marking a […]
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Brands Are Taking A Stand Against Social Media. Should You Follow Suit?
This week, British cosmetics brand Lush announced they’re quitting social media. In the official statement, the company said they will stop using Instagram, Facebook, TikTok, […]
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2021 Holiday Shopping: What Marketers Need To Know
The holiday season looked a lot different for marketers in 2020. During the height of the pandemic, health-conscious consumers choose to limit social gatherings and […]
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Make Your Brand Stand Out With Original TikTok Content
If you haven’t already considered using TikTok as part of your social media strategy, now’s the time to start. In September 2021, TikTok celebrated reaching […]
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Facebook Is Now “Meta”: Here’s What Marketers Need To Know
During Facebook’s Connect 2021 virtual event on October 28, CEO Mark Zuckerberg dropped some big news about the company. Facebook, one of the world’s most […]
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