Insights and Inspiration Blog
Super Bowl 2022: What to Expect from Advertisers
It’s the biggest advertising event of the year – Super Bowl Sunday. While the Los Angeles Rams face off against the Cincinnati Bengals, brands across […]
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How to Leverage Social Influence
As an entrepreneur, you really need to stop and think about what makes consumers behave the way they do. Why do they shop where they […]
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Five Ways To Stand Out Online As A Small Business
As a small business, it can be difficult to stand out among the crowd. This can be frustrating for any entrepreneur because, in order to […]
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Branding Takeaways From M&M’s Character Refresh
Much like websites, brands need updates too. Take it from M&M’s, which recently refreshed its beloved candy mascots as part of its commitment to inclusivity. […]
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Vibrant Deep Dive: Why Podcast Advertising Is Effective
Think about your favorite podcast. Now think about the ads you hear while listening. Do you remember who the advertisers were? Chances are, especially if […]
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3 Marketing Tips To Consider In 2022
2021 was a groundbreaking year for the marketing industry. Not only did virtual reality and artificial intelligence take center stage, but companies became savvier about […]
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Why Data is Just as Important as Creativity in Marketing
Marketing strategy and creativity often go hand-in-hand in peoples’ minds. Without captivating copy and eye-catching designs, a business’s marketing plan would be on par with a […]
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Is Social Commerce The Future Of Influencer Marketing?
Advertising trends come and go, but influencer marketing is here to stay. And as technology and social media apps evolve, influencer marketing does, too. For […]
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ICYMI: The Chronological Feed Is Coming Back To Instagram
This just in – Instagram’s Adam Mosseri announced the company plans to bring back a version of its chronological feed in 2022. The news comes […]
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What Did Spotify Wrapped Teach Us About Marketing?
It’s that time of year when flocks of shoppers rush to get last-minute gifts. When sundresses and shorts are replaced with cozy sweaters and flannel […]
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