Insights and Inspiration Blog
Five Ways To Stand Out Online As A Small Business
As a small business, it can be difficult to stand out among the crowd. This can be frustrating for any entrepreneur because, in order to […]
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Branding Takeaways From M&M’s Character Refresh
Much like websites, brands need updates too. Take it from M&M’s, which recently refreshed its beloved candy mascots as part of its commitment to inclusivity. […]
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Vibrant Deep Dive: Why Podcast Advertising Is Effective
Think about your favorite podcast. Now think about the ads you hear while listening. Do you remember who the advertisers were? Chances are, especially if […]
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3 Marketing Tips To Consider In 2022
2021 was a groundbreaking year for the marketing industry. Not only did virtual reality and artificial intelligence take center stage, but companies became savvier about […]
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Why Data is Just as Important as Creativity in Marketing
Marketing strategy and creativity often go hand-in-hand in peoples’ minds. Without captivating copy and eye-catching designs, a business’s marketing plan would be on par with a […]
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Is Social Commerce The Future Of Influencer Marketing?
Advertising trends come and go, but influencer marketing is here to stay. And as technology and social media apps evolve, influencer marketing does, too. For […]
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ICYMI: The Chronological Feed Is Coming Back To Instagram
This just in – Instagram’s Adam Mosseri announced the company plans to bring back a version of its chronological feed in 2022. The news comes […]
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Vibrant Deep Dive: Should You Advertise on Twitch?
If you’re a gamer, you’re probably familiar with Twitch, the world’s leading interactive live streaming service. This year, Twitch celebrated its 10-year anniversary, marking a […]
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Brands Are Taking A Stand Against Social Media. Should You Follow Suit?
This week, British cosmetics brand Lush announced they’re quitting social media. In the official statement, the company said they will stop using Instagram, Facebook, TikTok, […]
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2021 Holiday Shopping: What Marketers Need To Know
The holiday season looked a lot different for marketers in 2020. During the height of the pandemic, health-conscious consumers choose to limit social gatherings and […]
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