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St. Peter's Health Partners

Vibrant Brands has been a trusted partner of SPHP for 15 years, providing fractional marketing services to support their growth and building a trusted partnership that grows with the company. As SPHP continues to expand its services across its many subbrands and specialties, the challenge is to ensure a consistent message that resonates with a wider audience.

Unifying and Strategizing Specialty Brands

Like many large healthcare systems, SPHP has and continues to expand over time. They require a cohesive brand strategy, effective digital marketing campaigns, and top-notch creative services to enhance their visibility and attract new patients. However, they need a team who can also unify their many specialty brands such as Eddy Senior Living, Sunnyview Rehabilitation Hospital, Community Hospice, and more.

The Approach

Vibrant implemented a multi-pronged approach, combining digital marketing, print materials, website development, and creative content to meet SPHP’s evolving needs. Our fractional marketing model provides the flexibility to scale services as required, ensuring cost-effective solutions.

As a leading healthcare provider, we have many ongoing marketing challenges. Vibrant has proven a versatile partner able to meet our needs and help our marketing team deliver effective solutions.

Rob Puglisi
Director of Marketing and Communications, The Community Hospice
St. Peter’s Health Partners