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New Brand Builds Connection With Community

NE PA Federal Credit Union

For NE PA Federal Credit Union, Vibrant used a family-centric branding strategy to capitalize on the personal touch a credit union can offer. Vibrant used creative advertising to maximize community awareness.

Services

Industry

The Approach

NE PA wanted to refresh their campaign so that community members would know the new services they had to offer. Vibrant focused on creating a website that leveraged real-life testimonials from members along with yearly updated creative to capture the heart of their brand.

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Website Design

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Vibrant developed a site that appealed to users of any age and demographic and created a platform for features such as online banking. Vibrant’s design team included whimsical and artistic elements throughout the website to make NE PA’s online presence feel one of a kind.

 
NE PA mobile NE PA tablet
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Digital Marketing

NE PA increased product utilization, membership and branches in conjunction with Vibrant’s marketing program.

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"Vibrant finds creative ways to showcase what’s great about our credit union. With their support, we can focus on what we do best—serving our members."

- Mark Filbert, President/CEO, NE PA Federal Credit Union

The Results

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Enhanced brand recognition
in the community

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Modern, redesigned website
increases value for members
and drives engagement

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Greater member awareness of current offers and promotions as a result of creative marketing initiatives