For NE PA Federal Credit Union, Vibrant used a family-centric branding strategy to capitalize on the personal touch a credit union can offer. Vibrant used creative advertising to maximize community awareness.
NE PA wanted to refresh their campaign so that community members would know the new services they had to offer. Vibrant focused on creating a website that leveraged real-life testimonials from members along with yearly updated creative to capture the heart of their brand.
Vibrant developed a site that appealed to users of any age and demographic and created a platform for features such as online banking. Vibrant’s design team included whimsical and artistic elements throughout the website to make NE PA’s online presence feel one of a kind.
NE PA increased product utilization, membership and branches in conjunction with Vibrant’s marketing program.
"Vibrant finds creative ways to showcase what’s great about our credit union. With their support, we can focus on what we do best—serving our members."
- Mark Filbert, President/CEO, NE PA Federal Credit Union
Enhanced brand recognition
in the community
Modern, redesigned website
increases value for members
and drives engagement
Greater member awareness of current offers and promotions as a result of creative marketing initiatives